{"id":10652,"date":"2025-11-20T10:45:04","date_gmt":"2025-11-20T10:45:04","guid":{"rendered":"https:\/\/marqueesforsale.uk\/diy2026\/?p=10652"},"modified":"2025-11-20T10:45:05","modified_gmt":"2025-11-20T10:45:05","slug":"getting-your-marquee-website-up-the-search-rankings-part-1","status":"publish","type":"post","link":"https:\/\/marqueesforsale.uk\/diy2026\/getting-your-marquee-website-up-the-search-rankings-part-1\/","title":{"rendered":"Getting your marquee website up the search rankings part 1"},"content":{"rendered":"\n<p>Website\u2019s are great things (you\u2019re reading one so let\u2019s assume you know that already!). The bigger you get the more time work and effort should go in to it, especially getting it up the search rankings.<\/p>\n\n\n\n<p>There are 3 steps to getting your marquee hire site up the rankings:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Do some research on what keywords and phrases you want to target<\/li>\n\n\n\n<li>Optimise your website for your chosen keywords<\/li>\n\n\n\n<li>Carry out a linking strategy<\/li>\n<\/ul>\n\n\n\n<p>I\u2019m going to cover number 1 today and 2 &amp; 3 next week.<\/p>\n\n\n\n<p><strong>Researching keywords &amp; phrases<\/strong><\/p>\n\n\n\n<p>Ignoring the fact I can\u2019t legally set up a marquee hire company due to the contract I signed when selling our old company let\u2019s imagine I was starting a new hire company -Spencer\u2019s marquees (I like it already).<\/p>\n\n\n\n<p>The first thing is to be realistic.\u00c2 You\u2019re not going to get top of the rankings for \u2018marquee hire\u2019 without paying a professional upwards of \u00c2\u00a315k\/yr (actually good value, we spent more on Yellow Pages years ago). But think about it, unless you\u2019re covering all of the UK you don\u2019t want to be.<\/p>\n\n\n\n<p>I live in Reigate so I\u2019d imagine the terms I want to get are \u2018marquee hire reigate\u2019, \u2018marquee hire redhill\u2019, \u2018marquee hire surrey\u2019 that kind of thing. But before I go any further I need to make sure &amp; do some research.<\/p>\n\n\n\n<p>First thing is to set up a google adwords account -there\u2019s always offers &amp; vouchers around for adwords so look around for those before you sign up. \u00c2\u00a320\/\u00c2\u00a330 free is typical (when you pay \u00c2\u00a310). For those who don\u2019t know google adwords are the paid adverts that appear on the right (and sometimes above) any google search. It\u2019s how they make their money. The next thing to do is put as many phrases into that keyword list as possible. We all know there\u2019ll be lots of searches for \u2018marquees\u2019 and \u2018marquee hire\u2019 but you need to get inventive, when researching I\u2019ll typically have 60-100 keyword phrases in this list (google suggests some too). Set each bid to the minimum bid 2 or 3p.<\/p>\n\n\n\n<p>Here\u2019s the ironic thing -obviously it\u2019s nice getting people to click through to your website but you\u2019re not bothered if they do or not. What you need is the column marked \u2018impressions\u2019. This shows the number of people who have searched through google for that keyword phrase since you started your campaign. Easy research huh?<\/p>\n\n\n\n<p>Check back regularly to make sure no keywords have become inactive then leave it for 2-8 weeks until there\u2019s an established pattern and you know which keywords you want to use.<\/p>\n\n\n\n<p>Until this research is finished you can\u2019t move on to step 2.<\/p>\n\n\n\n<p>A lot of companies will call you up promising to get you \u201cto the top of the google rankings\u201d. The problems with these companies are:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>What keywords are they promising to get you to the top for? It\u2019s pointless getting to the top for googling \u2018Spencer\u2019s Marquees\u2019, that\u2019s not going to bring in more business it\u2019s just going to increase my ego (which I\u2019m quite happy with)<\/li>\n\n\n\n<li>These companies will only do step 3 of my list above. They\u2019ll quote \u2018a recent google white paper\u2019 that mentions you need quality inbound links, which is true but ignores keyword research and optimising your site which is far more important. Don\u2019t give them your money, it\u2019<\/li>\n<\/ul>\n\n\n\n<p>Don\u2019t believe I know what I\u2019m talking about? Google \u2018marquee hire advice\u2019 and this blog is usually number 1. Google \u2018marquee for sale\u2019 and our domestic sales site is usually number 1.<\/p>\n\n\n\n<p>Thanks for reading.<\/p>\n\n\n\n<p>Spencer<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Website\u2019s are great things (you\u2019re reading one so let\u2019s assume you know that already!). The bigger you get the more time work and effort should go in to it, especially getting it up the search rankings. There are 3 steps to getting your marquee hire site up the rankings: I\u2019m going to cover number 1 [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-10652","post","type-post","status-publish","format-standard","hentry","category-uncategorised"],"acf":[],"_links":{"self":[{"href":"https:\/\/marqueesforsale.uk\/diy2026\/wp-json\/wp\/v2\/posts\/10652","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/marqueesforsale.uk\/diy2026\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/marqueesforsale.uk\/diy2026\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/marqueesforsale.uk\/diy2026\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/marqueesforsale.uk\/diy2026\/wp-json\/wp\/v2\/comments?post=10652"}],"version-history":[{"count":0,"href":"https:\/\/marqueesforsale.uk\/diy2026\/wp-json\/wp\/v2\/posts\/10652\/revisions"}],"wp:attachment":[{"href":"https:\/\/marqueesforsale.uk\/diy2026\/wp-json\/wp\/v2\/media?parent=10652"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/marqueesforsale.uk\/diy2026\/wp-json\/wp\/v2\/categories?post=10652"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/marqueesforsale.uk\/diy2026\/wp-json\/wp\/v2\/tags?post=10652"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}